Find out how our customers save time and money, increase their reach and followers, attract potential customers and B2B leads and acquire qualified applicants by using Suissma AI in content marketing.
BDFsmart uses the Suissma app for LinkedIn content to introduce potential customers (B2B, municipalities, construction companies) to the complex topics of BIM and digitalization in the construction industry and to build a sustainable expert brand. With 10k people reached, 16k impressions, 23k engagements and up to 5 new projects per month, the results speak for themselves. All this through content marketing and without an in-house marketing department.
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"The Suissma app has fundamentally changed our employer branding," says a spokesperson for Hürlimann Bau AG. Thanks to regular, high-quality content, Hürlimann Bau AG is building a stronger employer brand and reaching up to 115,000 impressions and 45,000 people with targeted recruiting campaigns - without burdening its own capacities. Before Hürlimann Bau AG simplified its content marketing with the Suissma app, the company had to devote its own resources to creating employer branding content for its website, job platforms and social channels. The Suissma app handles these tasks more efficiently and cost-effectively.
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"The Suissma app enables us to create high-quality content for various channels quickly and cost-effectively - even in multiple languages in the form of product texts, blog posts and advertising copy," says Ruedi Meier, owner of BAMAG AG in Regensdorf, Zurich. The most important KPI: time. There are only 24 hours in a day, and our internal marketing capacities are limited. For Ruedi Meier, one thing is clear: content marketing is fundamental to the marketing mix. That's why the Suissma app is the perfect solution for him as one of the largest construction machinery dealers in the Zurich area.
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Thanks to the Suissma app, WALO Bertschinger AG was able to reduce its content creation workload by 86%. "This led to significant cost savings and allowed us to focus on more important tasks," says a former representative of WALO Bertschinger AG. Through regular and high-quality content marketing, the company increased its visibility as an attractive employer and built trust among potential applicants. Within a short space of time, WALO Bertschinger AG received over 56 qualified applications and was able to successfully fill vacancies.
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"Content marketing is indispensable in the B2B sector these days," says Rene Jauk, Managing Director of Bau Power Group AG with offices in Zurich and St. Gallen. Thanks to the Suissma app, his company regularly reaches over 50,000 people and achieves 50 deals per month - without its own marketing department. Before the app was introduced, BPG AG had to use internal resources to maintain a presence on digital channels. Now the Suissma app takes over these tasks more efficiently and cost-effectively.
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Thanks to the Suissma app, careplus saves 78% time in content marketing. As a provider of innovative healthcare solutions, careplus uses the app for social media, product texts and blog posts - efficiently, automatically and without the need for additional resources. The app creates professional content, strengthens brand presence and supports customer acquisition. Owner Erik Grabher confirms: "The Suissma app makes our day-to-day content work much easier and helps us to communicate clearly and professionally."
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"The more complex the products, the higher the demand for technically competent content," says a representative of RID Stromerzeuger GmbH. Thanks to the Suissma app, the company regularly creates high-quality content about its technically complex power generators and appeals to both smaller B2B customers and major customers such as Deutsche Telekom. The Suissma app has made it possible to save 86% of the capacity that would otherwise have been needed to create specialist texts, allowing the company to focus more on its core areas.
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Suissma is your digital platform for high-quality content creation in the construction industry and for skilled trades. We take care of everything - from strategy to publication.
Oliver Föhn
Head of Logistics Services, WALO Bertschinger AG
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